The American Museum of Fly Fishing Launches New Website to Help Anglers Catch and Release the Spirit of Fly Fishing

Educational Resources, Conservation Efforts, and Sport Heritage Engage New and
Experienced Anglers

Manchester, Vermont (September 4, 2012) – Continuing to share the legacy of fly fishing as well as to expand the sport, the American Museum of Fly Fishing (AMFF) has launched a new, highly informative web site at www.amff.com. The site features highlights of the museum’s exhibitions, permanent collections, educational resources, and upcoming activities. In order to further serve the fly fishing community, the museum will also host a number of fall events including their annual Museum Free Day, Fly Fishing Festival, and Heritage Award Dinner.

According to Catherine E. Comar, Executive Director, “Over 50 million people fly fish around the world and thatnumber continues to grow. As a steward of angling history, as well as a resource for active participants, theAmerican Museum of Fly Fishing strives to inspire anglers to engage in, advance, and promote the sport.”

Continued Comar, “Additionally, we hope that our new site will be a vehicle to introduce, educate, and inspire more people to discover the joys of fly fishing. As the lead national museum and advocate of fly fishing, we want to be the place people come to learn all there is to know about this great sport.”

The museum will also host several events this fall to further their goal. The annual Fly Fishing Festival kicks off October 13th at the museum grounds in Manchester, Vermont and will feature casting competitions, fly tying demonstrations, vintage tackle, and educational presentations. This always popular one‐day festival attracts hundreds of enthusiastic fly fishers. More information can be found at www.amff.com/info/news-a-events.html.
 

The American Museum of Fly Fishing’s mission is to be the steward of the history, traditions, and practices of thesport of fly fishing and to promote the conservation of its waters. Established in 1968 in Manchester, Vermont, the Museum serves as a home for the world’s largest historical collection of angling and angling related items including rods, reels, flies, tackle, art, and photographs dating back to the 18th century from the US and abroad. The Museum, a nationally accredited, nonprofit, educational institution, supports a publications program where books, catalogs, prints, art, and a national quarterly journal, The American Fly Fisher, are made available to the public.

The Museum’s ongoing collections and exhibitions are supported by membership, events, and donations. The Museum is accredited by the American Association of Museums since 1995, one of only 4.5% of the museums in the U.S. with this designation.

For further information, hours of operation, and directions please contact, The American Museum of Fly Fishing, 4104 Main Street, Manchester, VT 05254, (802) 362‐3300. www.amff.com